![Image result for sunsilk commercial sarah and kathryn](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg-5DyrF61RUZ2z3AkE1QmaRNNVsRgMe7YG6MRvUwNjG7TGIhIFNIb8TFsd5CdV9h_G2PBFFLwA2Q2Kssh6ytvz6COT2czg46BLYXrWcLbtWcM4nGcM2D-SW8E96hPzTEtvIOaSHn0LaKaA/s320/Screen+Shot+2016-10-17+at+10.12.58+am+3.png)
There were two girls wearing the 'kimonos' which is the traditional costume of Japan. There was also a man who paints Kathryn's portrait with a bunch of Sakura (cherry blossoms) flowers and a pink Sunsilk shampoo in the painting.
![Related image](https://pbs.twimg.com/media/Cu3mITnUkAAQDul.jpg)
The setting of the said commercial is in a Traditional Japanese house called 'Minka' with a tatami flooring, sliding doors, and wooden verandas. The angle of the commercial is a long shot to emphasize the theme and a little bit of close up to create justification of the elements.
![Related image](https://pbs.twimg.com/media/Cu3mHzaUAAAtjp-.jpg)
![Related image](https://i.ebayimg.com/images/g/tZoAAOSw8Dpb8~38/s-l300.png)
I think the most potent or effective way to sell a product is first to convince the buyers what could they benefit from it by exposing everything great and its effects to the people and how could you shine and rise by using that product. However, that technique might also have its drawbacks. Doing it in a creative and imaginative way might also add an extra points for the product just like for example in this commercial they had used Japanese concept in related to the scent of the shampoo they are selling.
Hashtag squad goals! Hashtag Sunsilk Hairkada!
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